Dr. Yoon Ma
Professor of Fashion Design and Merchandising
Family and Consumer Sciences
- About
- Education
- Awards & Honors
- Research
Biography
In 2006, Yoon Jin Ma began teaching at ISU as an assistant professor of Fashion Design and Merchandising Program within the Department of Family and Consumer Sciences. Currently, she is a Full Professor and also a Coleman Faculty Fellow.
Current Courses
328.001Economics Of Fashion
428.001Economics of Fashion
368.001Fashion Promotion
368.002Fashion Promotion
468.001Fashion Promotion
468.002Fashion Promotion
499.008Independent Research For The Master's Thesis
400.008Independent Study
498.008Professional Practice: Family And Consumer Sciences
372.001Special Topics in Fashion Design and Merchandising: Entrepreneurship in Fashion
472.001Special Topics in Fashion Design and Merchandising: Entrepreneurship in Fashion
291.008Undergraduate Teaching Experiences In Family And Consumer Sciences
Teaching Interests & Areas
Dr. Ma has been teaching undergraduate and graduate courses: Economics of fashion, Merchandising planning and control, Fashion promotion, Entrepreneurship in fashion, Advanced textiles, and Problem-solving and research methods in FCS.
Research Interests & Areas
Social responsibility in the apparel industry including consumption, manufacturing, and retailing; the fourth/fifth industrial revolution in fashion; collaborative robots and automation system; and consumer behavior.
Ph D Textiles and Clothing
Iowa State University
Ames, IA
MS Clothing and Textiles
Yonsei University
Seoul, South Korea
BS Clothing and Textiles
Yonsei University
Seoul, South Korea
Coleman Foundation Faculty Entrepreneurship Fellowship
Coleman Foundation
2018
Departmental Research Award
the Department of Family and Consumer Sciences, ISU
2017
Coleman Foundation Faculty Entrepreneurship Fellowship
Coleman Foundation
2017
Coleman Foundation Faculty Entrepreneurship Fellowship
Coleman Foundation
2016
Coleman Foundation Faculty Entrepreneurship Fellowship
Coleman Foundation
2015
The Educators for Socially Responsible Apparel Business (ESRAB) Research Award
International Textile and Apparel Association
2014
Departmental Research Award
the Department of Family and Consumer Sciences, ISU
2013
Paper of Distinction Award at the Sustainability/Social Responsibility Track
the International Textile and Apparel Association
2013
The Educators for Socially Responsible Apparel Business (ESRAB) Award
the International Textile and Apparel Association
2013
Educators for Socially Responsible Apparel Business (ESRAB) Award
International Textile and Apparel Association
2011
Abstract
Danforth, S., Schumacher, J., Cullen, R., & Ma, Y. Evaluating podcast formats in nutrition education and recipe demonstrations. Journal of the Academy of Nutrition and Dietetics 112.9 (2012): A-19.
Pietro, K., Anderson, B., Schumacher, J., & Ma, Y. Correlations between dietary intake and quality of life among individuals with multiple sclerosis. Journal of the Academy of Nutrition and Dietetics 112.9 (2012): A-39.
Conference Proceeding
Ho, L., & Ma, Y. Application of Image-Generative AI in Visual Merchandising Class. No. International Textile and Apparel Association 81.1 (2024)
Ma, Y., Yoon, J., Ha, S., Nguyen, K., & Koo, S. Adoption of collaborative robots in the fashion industry. International Conference Consume: Fashion & Reglobalization (2023)
Mccleish, D., & Ma, Y. Evaluation of social responsibility and diversity equity and inclusion efforts of fashion retailers. International Conference on Clothing and Textiles (2022)
Nguyen, K., Ma, Y., Yu, U., Spaulding, A., & Nguyen, T. Examining the Unified Theory of Acceptance and Use of Technology towards the Application of Collaborative Robots in Garment Factories in Vietnam. International Textile and Apparel Association (2022)
Nguyen, K., & Ma, Y. Potential challenges of collaborative robot implementation in garment factories. International Conference on Clothing and Textiles (2022)
Journal Article
Ma, Y., & Hahn, K. Cross-cultural study of decision-making styles for contemporary young consumers. International Journal of Fashion Design, Technology and Education (2022): 16.
Park, J., & Ma, Y. Number-location bias: Do consumers correctly process the number on the product package?. NA. Journal of Product & Brand Management 28.1 (2019): 80-94.
Lee, H., Lee, M., & Ma, Y. Consumer response to company disclosure of socially responsible efforts. Fashion and Textiles 5.27 (2018)
Valentine, A., Schumacher, J., Ma, Y., & Murphy, J. Dietary Supplement Use, Perceptions, and Associated Lifestyle Behaviors in Undergraduate College Students, Student-Athletes, and ROTC Cadets. Journal of American College Health (2018)
Lee, M., Lee, M., & Ma, Y. Textiles and apparel industry’s corporate social responsibility practices: Content analysis of website disclosures. Journal of Fashion Business 21.1 (2017): 45-57.
Textbook, New
Gam, H., Ma, Y., & Ciaccio, E. Development of a green-clothing label to educate potential eco-apparel consumers. World Trends in Education for Sustainable Development - Leal Filho, W. (ed.). Peter Lang publishing (2011)
Presentations
Application of image-generative AI in visual merchandising class. 2024 International Textile and Apparel Association (ITAA) Annual Conference. International Textiles and Apparel Association. (2024)
Can luxury fashion brands and social responsibility go hand in hand? An analysis of recent CSR reforms on animal cruelty practices for fur in luxury giants. 2024 Graduate Research Symposium. Illinois State University. (2024)
Exploring AI in retail: Innovations in visual display design. 2024 Graduate Research Symposium. Illinois State University. (2024)
Gen-Z top five clothing bands impact on sustainability. 2024 Undergraduate Research Symposium. Illinois State University. (2024)
Adoption of collaborative robots in the fashion industry. International Conference Consume: Fashion & Reglobalization. The Korean Society of Costume. (2023)
Diversity, equity, and inclusion efforts of fashion retailers. 2022 Graduate Research Symposium. Illinois State University. (2022)
Evaluation of social responsibility and diversity equity and inclusion efforts of fashion retailers. International Conference on Clothing and Textiles. Korean Society of Clothing and Textiles. (2022)
Examining the Unified Theory of Acceptance and Use of Technology towards the Application of Collaborative Robots in Garment Factories in Vietnam. International Textile and Apparel Association (ITAA) 77th Annual Conference. International Textiles and Apparel Association. (2022)
Potential challenges of collaborative robot implementation in garment factories. International Conference on Clothing and Textiles. Korean Society of Clothing and Textiles. (2022)
Sustainability and the Future of Fashion. Guest lecturer. Yonsei University, Seoul Korea. (2022)
Grants & Contracts
Coleman Foundation Faculty Entrepreneurship Fellow. Coleman Foundation. Private. (2015)
Going Global with SoTL mini-grant. Office of the Cross Endowed Chair in the Scholarship of Teaching and Learning. Illinois State University. (2015)
Biofeedback system and training programs. Provost. Illinois State University. (2014)
Experimental Study of Consumer Friendly Green Label for Sustainable Apparel Products. Illinois State Univeristy - University Research Grant. Illinois State University. (2009)
Presentation Travel Grant. College of Applied Science and Technology. Illinois State University. (2009)